Every energy supplier wants to capture a sizable share of the market through one way or another. Some have done this by reducing rates; others have gone toward renewable energy company. However, Agera Energy has managed to do both and beat Eversource to the punch at the same time.
The journey started back in 2016 when Agera Energy partnered with the Cambridge Community Electricity program to offer residents more affordable electricity while also reducing their electricity bills. The build-up to the program led to almost 33,000 residents signing up for the Green Option, alongside 4,800 commercial properties.
The initiative led to Agera Energy using far more solar powered energy supplies than state regulations mandate, as well as surpassing the renewable energy supplies that Eversource were using at the time. On top of that, the program managed to reduce electricity bills for the residents who signed up for the Green Option; they were billed at a rate of 10.486 cents per kilowatt-hour, significantly less than Eversource’s 13.157 cents per kilowatt-hour.
While it may seem a small difference on paper, it adds up considerably throughout a month; Agera Energy was now leading Eversource on both price and renewable energy by a large margin. This continued with the introduction of the 100% Green Option that Agera Energy began offering. This would switch customers to 100% renewable energy but had the unfortunate side effect of raising prices; in total, the rates would be increased to 12.180 cents per kilowatt-hour. That’s still better than Eversource’s standard, however.
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